Improve the structure and usability of a database of computer games and create a marketing strategy.

Enhance the user experience and increase engagement with the database.

• • Analysis and Assessment:
    • Conducted a comprehensive review of the existing database, identifying areas for improvement in structure and usability.
    • Analyzed the target audience and their needs to tailor the database enhancements accordingly.
  • Database Restructuring:
    • Proposed a new database structure to improve navigation and accessibility.
    • Implemented a user-friendly interface with intuitive search and filter options to enhance usability.
  • Content Optimization:
    • Ensured all entries in the database were optimized with relevant keywords, descriptions, and metadata to improve searchability.
    • Standardized the presentation of information for consistency and ease of use.
  • Visual and UX Design:
    • Redesigned the user interface to be visually appealing and engaging, aligning with the organization’s branding.
    • Enhanced the overall user experience by simplifying navigation and ensuring responsive design for all devices.
  • Marketing Strategy Development:
    • Developed a comprehensive marketing strategy to promote the database and attract users.
    • Utilized a mix of digital marketing tactics, including social media campaigns, email marketing, and content marketing.
  • Stakeholder Engagement:
    • Engaged with stakeholders to gather feedback and ensure the proposed changes met their needs and expectations.
    • Presented the project to the senate and secured funding for the implementation of the proposed improvements.